As a commitment to their sustainability initiative, Vail Williams wanted to reduce the carbon impact of printing physical business cards across the entire team.
We worked with VW to come up with a QR-code digital business card solution, enabling the firm to switch to paperless business cards.
After installing the business card on a smartphone, the device can be shown to someone for them to scan the code and bring up the card.
Not limited by the size constraint of a normal business card, on the digital version the user sees:
- Full headshot
- Name and role
- Contact info including LinkedIn button
- Option to save to camera roll
- Option to add to phone contacts
- Latest company news and links through to services and case studies
The number of QR code scans can even be tracked and analysed, seeing how much website traffic is generated from the digital business cards.
And like all good ideas for our clients, we replicated it on our own site too!
